Professional Pest Management Alliance
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Think of the Alliance as the voice of the industry. Together, we drive demand for professional pest management services through innovative marketing programs that educate consumers nationwide about the threats posed by pests. Because when we earn consumer trust, we attract loyal customers and help your business grow stronger, faster.
When you become part of the Alliance, you're joining a movement more than 25 years strong — one that's proven to turn consumer awareness into action. Since 2004, professional pest management usage jumped from 18% to 42% among U.S. homeowners earning a combined HHI of $75,000 or more, adding more than 10 million new households to our market.
This growth shows what we can do when we come together and speak as one industry. Every investment amplifies our impact, fostering connections with consumers that lead directly back to your business. That's the power of a collective voice. That's the power of the Alliance.
Who We Are
The Alliance is where pest control companies and suppliers come together to create impact that no individual company can match. We're the consumer marketing arm of NPMA, and our mission is clear: promote the value of professional pest control directly to the public – reaching residential and commercial audiences.
From small startups and multi-generational family businesses to regional and national brands, our strength lies in the people behind it. When we speak with one unified voice, we amplify our reach beyond what any company can achieve alone.
What We Do
We turn your investment into national visibility that benefits every company in the field. Here's where it gets exciting:
National Marketing Engine
We generate over 1.6 billion consumer impressions annually through earned media coverage, public service announcements, and paid digital campaigns that put professional pest control front and center. When we land segments with outlets like The Weather Channel, millions of viewers — including those in your markets — hear about timely pest threats and the need for professional pest control.
Consumer Education That Drives Demand
Our campaigns go beyond information — they inspire action among residential and commercial audiences. We influence consumers to see greater value in the pest control industry and recognize the quality of life and peace of mind professional services deliver. By helping consumers understand the threats pests pose and the value of professional solutions, we drive demand for trusted, qualified providers.
Industry Reputation Building
We showcase pest management professionals as highly-trained experts who play an essential role in protecting public health, food, and property from pest-related diseases and dangers. By elevating the entire industry, we distinguish professionals from DIY alternatives and create value for all companies.
How We Do It
Collective Buying Power
Together, your dollars work smarter through collective action. In 2024 alone, every marketing dollar contributed generated $32 worth of consumer exposure, reaching nearly 900 potential customers per dollar. We achieved a $1.18 CPM — less than 25% of the industry average ($5–$7). That means your investment bought approximately 4× more exposure than the market norm.
Strategic Targeting
We target both residential and commercial audiences with seasonally relevant messaging, turning awareness into engagement. Informed customers are more likely to seek out — and stay loyal to — professional providers like you.
Transparency & Results
We measure campaign performance, track engagement, and provide transparent reporting so you can see your investment at work.
Our Impact by the Numbers
1.6+ Billion
Consumer impressions generated annually
18% to 42%
Professional pest control usage jumped among high-income homeowners since 2004
Nearly 10 Million
New households added to the market over 20 years
25+ Years
Of proven results fueling industry advancement
$32
Worth of consumer exposure generated for every marketing dollar contributed in 2024
The Power of Moving as One
When we speak with one unified voice, we create the kind of awareness no single company can achieve on its own. That's the power of moving as one.
Research shows that "experienced," "provides work guarantee," and "trustworthy" are the most consistently referenced factors that consumers consider important when selecting a pest control professional. And 84% of consumers agree that pest control professionals play an important role in protecting public health when they understand the value these services provide.
We're writing our own story and shifting outdated perceptions by raising awareness of the expertise behind pest management, turning public awareness into a business advantage for every company in the field. This is how we build the future — together.
Be a part of the movement.
Email alliance@pestworld.org and we'll be in touch with more information.
Big-brand marketing power, built for companies of every size.
Mainframe gives Alliance investors access to professionally designed marketing materials, graphics, videos, press releases, and research — all vetted by board-certified entomologists for scientific accuracy and ready to customize for your audiences.
What Is Mainframe? 
Mainframe, powered by the Alliance, is your exclusive digital agency subscription service. It's
an online resource hub for pest control companies looking to level up their public relations, social
media, and marketing programs — without the
time or team to create everything in-house.
Think of it as having a full marketing team in your corner — without the overhead.
What You Get
Professionally Designed Marketing Materials
Access hundreds of customizable and ready-to-use graphics, videos, social media posts, and email templates created with guidance from entomologists and pest control experts to ensure accuracy.
Press Releases & Research
Leverage timely press releases and consumer insights backed by research and trends to help you plan smarter, reach your audiences, and achieve your goals.
Seasonal Campaigns
Get fresh content every month with seasonally relevant messaging that helps you stay ahead of pest threats and consumer concerns.
Photography & Video
Alliance investors are always the first to get their hands on fresh photography and video from the Alliance's national campaigns.
Scientific Accuracy
Every resource is vetted by our board-certified entomologists, so you can confidently share materials knowing they're backed by science.
Who It's For
Mainframe is built for the reality of running a business — when you don't have the time, the team or the expertise to create marketing materials in-house, we've got you covered.
It's marketing amplification at a fraction of what these resources would cost to develop independently.
How It Works
- Invest in the Alliance
An investment in the Alliance gives you instant access to Mainframe. - Dive Into the Resource Library
Dive into hundreds of customizable marketing materials organized by topic, season, and pest type. - Customize & Deploy
Download, customize with your branding, and share across your channels — social media, email, website, and more. - Stay Updated
New content is added monthly, so you're always equipped with the latest campaigns and materials.
See What's Possible
You're not investing alone. You're part of something bigger.
You're joined by industry leaders who share your vision for growth, credibility, and impact that lasts.
As part of the Alliance, you join a powerful coalition of industry leaders who are actively redefining pest management's future and elevating the value and need for professional pest control services nationwide. This is where change happens.
The Alliance's strength lies in the people behind it — from small startups and multi-generational family businesses to regional and national companies, every voice matters here. Our investors shape the direction of our initiatives, so you're not just supporting progress — you're driving it.
Champions
Visionary companies pledging significant multi-year commitments with annual increases, entering into strategic partnership with the Alliance to drive transformational industry growth.
- Arrow Exterminators
- Rentokil Terminix
- Rollins, Inc.
Guardians
Companies that invest 1/10th of 1% (0.001) of their annual revenues in the Alliance.
- A&C Pest Management
- A+ Pest Management
- A1 No Nonsense Pest Control, Inc.
- Aardvark Pest Management, Inc.
- ABC Home & Commercial Services - Austin
- ABC Home & Commercial Services - Dallas
- Aiken Pest Control, Inc.
- Alford Pest Control
- All U Need Pest Control
- All-American Pest Control
- American Crawlspace & Pest Services
- Anchor Pest Control
- Anticimex
- Appalachian Pest Control
- Arrow Pest Control
- Aspire Pest Solutions
- Barron Pest Control
- Bayonne Exterminating Co.
- BHB Pest Elimination, LLC
- Big Time Pest Control
- Broadview Pest Management
- Bug Off Pest Control
- Buono Pest Control
- Cadenhead Services
- California American Exterminator
- Canady's Services
- Certus
- Champion Pest & Termite Control
- Cingo
- Clint Miller Exterminating Company
- Commonwealth Exterminators
- Critter Getters Pest Control
- Critter Gitters
- Dave's Pest Control
- Dodson Pest Control
- EM Pest Control
- Expert Home Services
- ExtermaTrim Exterminating Company
- FL Bed Bug Experts | FL Termite & Pest Experts
- Four Seasons Pest Control
- Gecko Pest Control
- Getem Termite & Pest Control
- Got Bugs?
- Green Pest Solutions
- H & H Pest Control
- Harvest Valley Pest Control
- Hawx
- Hershey Termite & Pest Control
- Hoffman's Exterminating
- Home Fixer
- Hyres Pest Control Inc.
- Invader Pest Management
- Invicta Pest Control
- JEM Pest Solutions
- Jerry's Pest Management
- Jury Pest Services
- Legacy Termite & Pest Control
- Legacy Termite & Pest Control II
- Lloyd Pest Control
- M & M Pest Control
- Mama Bear Pest & Outdoor
- Massey Services
- Masters Pest Control
- McCauley Services
- McDuffie Pest Control
- Modern Pest Control
- Moxie Pest Control
- My Pest Pros
- Natura Pest Control
- Ned's Home
- Nexus Pest Solutions
- NuBorn Pest Control
- Olympia Pest Management
- Pass Pest Control
- PCI Pest Control
- PermaKill Exterminating Company
- Pest Management Systems
- Pest Solutions
- Pest Stop
- PestCo
- Pestco Professionals Pest Control
- Pest-End
- Pestex
- Preferred Pest Control
- Quality Pest Control
- Quik-Kill Pest Eliminators
- REPEL Pest Solutions
- RichPro Pest Management
- Rid-A-Bug Exterminating
- Roberts Termite & Pest Control
- Rose Pest Solutions – Illinois
- Rose Pest Solutions – Michigan
- Rottler Pest Solutions
- Skaggs Pest Control
- Sprague Pest Solutions
- Stride Pest Control
- Suburban Pest Control of New York
- Terminix Company
- Terminix Pest Control
- Terminix Service
- The Bug Master
- The Pest Posse Too
- Thomas Pest Services
- Thorn Pest Solutions
- Total Pest Control
- Zip Zap Termite & Pest Control
Advocates
Companies investing 1/10th of a half percent (0.0005) of annual revenue in the Alliance.
- Activ Pest Solutions
- American Pest Solutions
- Bill's Home Service Company
- Bowman Termite & Pest Management
- Bug Busters
- City Wide Exterminating
- Clancy Brothers Pest Control
- CT Pest Solutions
- D-Bug Pest Control
- Eco Serve Pest Services
- FullScope Pest Control
- Go2-Pros Pest Control
- Good Earth Pest Company
- Horizon Pest Control
- Justice Pest Services
- Killo Exterminating
- Lindsey Pest Services
- Miller Pest & Termite
- Modern Exterminating - North Carolina
- Modern Exterminating - South Carolina
- Mosquito Authority
- Moyer
- North Fulton Pest Solutions
- Patton Pest Control
- Patton Termite & Pest Control
- Prosite Pest Control
- Richland Pest & Bee Control
- Sage Pest Control
- San Juan Pest Control
- Scherzinger Pest Control
- Terminix Company of North Carolina
- The Bug Man
- Whitmore Pest and Wildlife Control
Investors
- ABC Pest Control
- Aerex Pest Control Service
- Arab Termite & Pest Control
- Arizona Pest Control
- Beaverton Pest Control
- Bill Clark Pest Control
- BioTech Pest Control
- Colwell Termite & Pest Control
- Debug Pest Control
- Environ Control
- Environmental Security
- Finley Termite and Pest Control
- Flash Exterminating
- General Environmental Services
- GuardTech Pest Management
- High Priority Pest Services
- Hopper Termite & Pest
- HTP Termite & Pest Control, Co.
- Hydrex Pest Control
- Jones Termite & Pest Control
- OPCA - Oregon Pest Control Association
- Pest Aid Company of Alexandria
- Pest Control Insulation
- Sherrill Pest Control
- Shoreline Services
- Stern Environmental Group
- Sure Thing Pest Control
- Swat Pest Management
- Witt Pest Management
Contributors
Companies that contribute to the Alliance at levels that work for their business.
- ABC Home & Commercial Services
- Adam’s Pest Control
- Admiral Pest Control
- Braman Termite & Pest Elimination
- Brody Brothers Pest Control
- Budget Brothers Termite & Pest Control
- Burnum-Hahn Exterminators
- Cascade Pest Control
- Cook’s Pest Control
- Guardian Termite & Pest Control
- Interstate Pest Management
- MD Weaver Corporation
- NaturZone Pest Control
- Nozzle Nolen
- Rambo Total Pest Control
- Ross Environmental Solutions
- Slug-A-Bug
- Talent Termite
Mainframe Subscribers
Companies accessing professional marketing resources through a Mainframe subscription.
- A-1 Termite & Pest Control
- Abalon Exterminating Company
- Abell Pest Control
- Accel Pest & Termite Control
- Big Blue Bug Solutions
- Blue Sky Pest Control
- Brock Lawn & Pest Control
- Clancy Brothers Pest Control
- Clegg's Termite & Pest Control
- Connecticut Tick Control
- Cowleys Pest Services
- Economy Exterminators
- Green Pest Solutions
- Hulett Environmental Services
- Little Guy Pest Management
- Olson's Pest Technicians
- Platinum Pest Solutions
- Plunkett's Pest Control
- REDD Pest Solutions of Gulfport
- Steve's Pest Control
- Terminix - Bend, OR
- Thrasher Termite & Pest Control of So Cal
- Triangle Home Services
Suppliers
Our supplier partners invest in the Alliance because they know that when we drive consumer awareness and trust in professional pest management, we create demand that benefits the entire supply chain — from products to services.
Guardians
- BASF
- Corteva Agriscience
- Douglas Products & Packaging
- Envu
- Forshaw Inc.
- MGK
- Nisus Corporation
- Syngenta Crop Protection, LLC.
- Target Specialty Products
- Veseris
Benefactors
- Bell Labs, Inc.
- Control Solutions, Inc.
- PestPac by WorkWave
- Voice For Pest
Ardent Supporters
- Central Life Sciences/Zoecon
- CrawlSpace Depot, LLC
- Liphatech, Inc.
Contributors
- Anti-Pesto Bug Killers, Inc.
- AP&G Co., Inc.
- Brownyard Group
- J.T. Eaton
- Mattress Safe
- Oldham Chemicals Co., Inc.
- Woodstream Corporation
Investors
- AmGuard Environmental Technologies
- Davidson Business Services
- Good Strategies, LLC
- Pest Control Insulation
- Rockwell Labs LTD
- Web-cote Industries
- Weisburger Insurance Brokerage
Friends of PPMA
- Phil Gregory
- WSPMA - Washington State Pest Management Association
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Why Our Investors Support the Alliance
Services of Austin, TX. Family-owned and established in 1949. Proud Guardian Investor.
This is a rallying point for the entire industry. We've always been a movement that grows stronger with every company that joins. Because when we work as one, we all grow.
This is a rallying point for the entire industry. We've always been a movement that grows stronger with every company that joins. Because when we work as one, we all grow.
- Bobby Jenkins, Owner of ABC Home & Commercial Services of Austin, TX
Benefits of Investing
As an Alliance investor, you gain:
- Mainframe Access — Your digital marketing agency subscription
- Enhanced Find a Pro Listing — Increased visibility to consumers searching for professionals
- The Daily Buzz Email — Industry news and insights delivered daily
- The Alliance Update — Monthly newsletter highlighting achievements and initiatives
- Crisis Communications Support — Expert guidance when you need it most
- Industry Talking Points & Media Materials — Ready-to-use resources
- How-To Guides — For employing new marketing tactics
- Social Media Content, Video & Photography — Fresh campaign materials
- Recognition at Industry Events — Visibility at PestWorld and other gatherings
- VIP Event Invitations — Exclusive networking opportunities
*Benefits vary by investment level
Join the list and become an investor today!
Complete the form and a member of the Alliance team will be in touch with more information.
Guided by visionary industry leaders.
Every initiative of the Alliance is guided by passionate and knowledgeable industry leaders who are committed to growing the market with unified messaging through smart, creative, and disruptive communications strategies that break through the noise.
The Alliance Board of Directors represents the diversity of our industry — from multi-generational family businesses to national brands and supplier partners. Together, they ensure that every investment fuels programs that benefit companies of all sizes, in all markets.
Their leadership reflects our shared commitment to both legacy and innovation — honoring those who built this industry while boldly shaping what comes next for future generations.
Bobby Jenkins
ABC Home & Commercial Services of Austin
Austin, TX United States
Jerry Gahlhoff
Rollins, Inc.
Atlanta, GA United States
John Myers
Rentokil Terminix
Wyomissing, PA United States
Michael Rottler
Rottler Pest Solutions
St Louis, MO United States
Jim Fredericks, PhD, BCE
Professional Pest Management Alliance
Fairfax, VA United States
Dominique Stumpf, CAE
National Pest Management Association
Fairfax, VA United States
Barbara Aguiar
Basf
Research Triangle Park, NC United States
Ken Bradley
Veseris
Austin, TX United States
Nick Browne
Corteva Agriscience
Westfield, IN United States
Bert Dodson, Jr.
Dodson Pest Control
Lynchburg, VA United States
Bob Dold
Rose Pest Solutions
Northfield, IL United States
Tom Forshaw, IV
FORSHAW, INC.
Charlotte, NC United States
Marshall Gaster
Syngenta Crop Protection, LLC
Greensboro, NC United States
Chris Gorecki
Rollins, Inc.
Atlanta, GA United States
Steven Gullickson
MGK
Minneapolis, MN United States
H. Russell Ives
Rose Pest Solutions
Madison Heights, MI United States
Emily Kendrick
Arrow Exterminators
Atlanta, GA United States
Lex Knox
Terminix Service, Inc.
Columbia, SC United States
Tony L. Massey
Massey Services, Inc.
Orlando, FL United States
Justin McCauley
McCauley Services
Bryant, AR United States
Marillian D. Missiti
Buono Pest Control Co., Inc.
Belmont, MA United States
William Tesh
Pest Management Systems, Inc.
Greensboro, NC United States
Joe Thomas, Jr.
Arrow Exterminators
Atlanta, GA United States
Ross Treleven
Sprague Pest Solutions
Tacoma, WA United States
Gokhan Vergon
Envu
Cary, NC United States
Thomas N. Fortson
Terminix Service, Inc.
Columbia, SC United States
Join a powerful coalition of industry leaders who are actively redefining pest management's future and elevating the value and need for professional pest control services nationwide. Your voice matters here.
This is more than innovative marketing. It's a movement to strengthen the future of our field and your business, with every investment supporting our shared mission to expand the market and create more customers.
Why Invest in the Alliance?
Expand Your Reach Through National Marketing
The Alliance is the pest control industry's marketing powerhouse, delivering consumer education and awareness on a national scale that individual companies simply can't match. Through high-impact campaigns, media outreach, and educational content, we generate visibility and trust in professional services that benefit every company, regardless of size.
Our efforts complement — not duplicate — NPMA's work by promoting the value of professional pest control directly to the public.
Turn Education Into Opportunity
We don't just inform consumers — we move them to action. By helping consumers understand the threats pests pose and the value of professional solutions, we drive demand for trusted, qualified providers. We target both residential and commercial audiences with seasonally relevant messaging, turning awareness into engagement.
The results prove it works: Since 2004, professional pest management usage jumped from 18% to 42% among U.S. homeowners earning $75,000 or more, adding nearly 15 million new households to our market.
Your Investment Scales
Every investor dollar fuels national programs that reach millions of customers each year, creating value beyond what individual marketing budgets can achieve.
Here's what that looks like in real terms:
- In 2024, every marketing dollar contributed generated $32 worth of consumer exposure
- Your investment reaches nearly 900 potential customers per dollar
- If you spent $1,000 on your own advertising, you'd reach about 125,000 people. When you invest that same $1,000 with the Alliance, the message reaches 880,000 potential customers. That's 7× the impact.
When we change how consumers think about pest control nationwide, it creates more business opportunities for companies everywhere — including yours.
Carry Forward a Legacy
This is about more than today's success. We're building an industry that future generations will be proud to inherit — and inspired to elevate even further.
Together, we're leaving the industry better than we found it — stronger for your company, your peers, and those who come after you. That's the legacy we're building. Join us.
Investment Levels: Find the Right Fit for Your Business
We've designed flexible investment levels to meet companies where they are — whether you're just starting out or leading the industry. Every level delivers real value and access to resources that amplify your marketing power.

Mainframe Level
Your Gateway to Professional Marketing Resources
Investment Commitment
- $1,500 annually or $125/month (up to Contributor Level)
- $3,000 annually or $250/month for non-NPMA members
What You Get
✓ Daily Buzz Media Monitoring Service — Stay on top of industry news and trends
✓ Select Alliance Mainframe Resources — Access professionally designed marketing materials
✓ Quarterly Omnibus Survey Poll Results — Consumer insights to inform your strategy
✓ Alliance Consumer Attitudes Survey Results Summary — Understand what drives customer decisions
✓ Artificial Intelligence Monthly Reports — Stay ahead of emerging trends
✓ "How-To" Pest Control Marketing Resources — Practical guides for marketing success
Customizable Consumer Outreach Materials:
- Marketing Toolkits
- Customizable Press Releases
- Customizable Social Media Content
- Photos and Video B-Roll
- Infographics
- Direct Mail Templates
- Ready-Made Advertising (TV and Radio Spots)
Perfect for: Companies looking to elevate their marketing without the overhead of an in-house team.
Contributor Level
Recognized Industry Leadership
Investment Commitment
- One tenth of a quarter percent (0.00025) of annual revenue
- Minimum investment: $1,500
- Example: A company with $20,000,000 in annual pest control revenue invests $5,000
- Revenue threshold for percentage-based calculation is $6,000,001, otherwise minimum applies
What You Get
✓ All Mainframe Level Resources
✓ Invitation to Exclusive Alliance Webinars — Learn from industry experts
✓ Status as an Industry Leader — Recognition at industry events and in Alliance materials
✓ Invitation to Alliance Investors Reception at PestWorld — Network with peers and leaders
Perfect for: Growing companies ready to step into industry leadership and gain recognition.
Advocate Level
Enhanced Resources & Priority Visibility
Investment Commitment
- One tenth of a half percent (0.0005) of annual revenue
- Minimum investment: $1,500
- Example: A company with $20,000,000 in annual revenue invests $10,000
- Revenue threshold for percentage-based calculation is $3,000,001, otherwise minimum applies
What You Get
✓ All Contributor Level Benefits
✓ Priority "Find A Pro" Listing at PestWorld.org — Enhanced visibility with outbound hyperlink to your website (NPMA members only)
✓ Access to Enhanced Mainframe Resources — Including commercial market research
✓ Recognition as an "Advocate Investor" — At industry events and in Alliance materials
✓ Access to Alliance Online Training — Professional development resources
✓ Access to Exclusive Alliance Webinar Recordings — On-demand learning library
✓ Consumer Audience Profiles — Deep insights into your target markets
✓ Crisis Counseling — Expert support when you need it most
Perfect for: Established companies seeking competitive advantages through enhanced resources and priority visibility.
Guardian Level
Full Access & Strategic Partnership
Investment Commitment
- One tenth of one percent (0.001) of annual revenue
- Minimum investment: $1,500
- Example: A company with $20,000,000 in annual pest control revenue invests $20,000. A company with $1,000,000 in revenue invests $1,500. Your investment grows as your company grows.
- Revenue threshold for percentage-based calculation is $1,500,001, otherwise minimum applies
What You Get
✓ All Mainframe, Contributor, and Advocate Level Benefits
✓ Recognition as an "Alliance Guardian" — Premier industry leader status at events and in materials
✓ Invitation to Guardian Growth Summit Event — Exclusive strategic gathering
✓ Access to All Mainframe Materials — Including Guardian-only premium content
✓ Extended Inventory of Photo and Video Resources — Available upon request
✓ Local Market Media Coverage and PSA Airings Reports — See your investment at work in your markets
✓ Company-Specific Sensitive Story Monitoring — Proactive reputation management
✓ Media Inquiry Matching — Local media opportunities from Alliance pitching efforts
✓ Quarterly Omnibus Survey Poll Results with Full Data Tables — Complete research access
✓ Commercial Market Research with Full Data Tables — Comprehensive B2B insights
✓ Consumer Attitudes Survey Results with Regional Breakdowns — Localized market intelligence
✓ Eligibility for Participation in the Alliance Marketing Council — Shape industry strategy
✓ Eligibility for Nomination to Board of Directors — Lead the movement
✓ Additional Tickets to Alliance Investors Reception — Bring your team
✓ Crisis Communication and Media Monitoring — Comprehensive support
Perfect for: Industry leaders committed to maximum impact, full access to resources, and shaping the future of pest management.
Champion Level
Visionary Partnership & Exclusive Benefits
Contact alliance@pestworld.org to learn more.
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